Saga’s community roots and steady cash flow are rare traits in today’s media world, yet the governance questions and digital pivot risks make for a complex story. Recent Nielsen data showing radio still reaching over 90% of adults weekly suggests the core model retains relevance.
Nice write up, Bobby. 😉
Saga’s community roots and steady cash flow are rare traits in today’s media world, yet the governance questions and digital pivot risks make for a complex story. Recent Nielsen data showing radio still reaching over 90% of adults weekly suggests the core model retains relevance.